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Store Hours:

Monday thru Friday 10-7

Saturday 9-4

Sunday By Appt.

 
 
 
 
 
 
 

Feature Items

Specialized Women's Riata Mountain Shoes
$60.00
$109.99

Specialized's Women's Riata Mountain Shoes are as comfortable as they are efficient. The stiff soles and Specialized's ergonomic Body Geometry footbeds provide awesome… [more]

Specialized Tahoe Shoes - 2011
$54.00
$99.99
Product Rating
 
5.0 stars
 (3 Reviews)

From hours of sweet singletrack to quick trips to the grocery store and everything in between, Specialized's Tahoe Shoes have got you covered. The soles are stiff for… [more]

Specialized Expedition Low Entry - Women's - 2015/2016
$440.00
Product Rating
 
5.0 stars
 (7 Reviews)

Trips to the store, short afternoon spins and commutes to work, Specialized's Expedition Low Entry does it all. You'll love its upright, easy-on-the-back riding… [more]

NiteRider Mako 150 Combo
$59.99

NiteRider's Mako 150 features a bright 150 lumen Cree LED, steady and flashing modes (for increased daytime visibility) and "gills" that emit a red light so it can be… [more]

Specialized Boy's Hotrock 24 (21-Speed) - 2016
$419.99
Product Rating
 
4.0 stars
 (5 Reviews)

Specialized's Boy's Hotrock 24 is a fun ride that's perfect for off-road exploration and urban adventure. Its aluminum frame is light and super fast, while the SR… [more]

ABUS uGrip Cable 560
$19.00
$24.99

The Abus uGrip 560 cable lock features an 8mm steel cable with a durable cover to protect your bicycle's finish. And, it comes with 2 keys for added convince. [more]

Giant Revel 3 - 2015
$400.00
Product Rating
 
4.5 stars
 (2 Reviews)

Giant's Revel 3 is ideal for running errands, pedaling to work and getting some fun exercise while enjoying the scenery. Its Giant aluminum frame and lightweight 26-inch… [more]

Specialized Women's BG Gel Gloves
$34.99

The Specialized Women's BG Gel Gloves feature thick, durable gel foam padding, with Specialized's Body Geometry technology to cushion vibrations, protect your hands and… [more]

Specialized Ariel Disc - Women's - 2015/2016
$600.00
Product Rating
 
5.0 stars
 (2 Reviews)

Experience the thrill and freedom of the open road and local paths with Specialized's Ariel Disc. It excels on both pavement and dirt thanks to its great-handling… [more]

Giant ATX 27.5 2 - 2015
$450.00
Product Rating
 
5.0 stars
 (4 Reviews)

On the trails or off the paved roads, Giant’s ATX 27.5 is your chance to explore new routes. Its lightweight ALUXX-grade aluminum frame features a 100mm-travel… [more]

Giant Defy 5 - 2015
$640.00
Product Rating
 
5.0 stars
 (6 Reviews)

Explore your world on two wheels with Giant's Defy 5. Giant's ALUXX aluminum frame lets the Defy zoom up the climbs while muting road vibration for a super-smooth,… [more]

Specialized Stumpjumper FSR Expert Carbon EVO 650B Frame - 2015
$3,000.00

Build your own custom trail machine and evolve your riding with Specialized's Stumpjumper FSR Expert Carbon EVO 650B Frame. Its main triangle is crafted from light,… [more]

Raleigh Route 3.0 - 2015
$450.00
Product Rating
 
5.0 stars
 (3 Reviews)

Raleigh's Route 3.0 is an awesome all-around bike that can take you from bike paths and country roads to city streets and suburban cul-de-sacs. It boasts a lightweight… [more]

Appleton Bike Gift Card
$10.00 - $1,500.00

Need help picking the perfect gift for that special biker in your life. Get them a Appleton Bicycle Shop Gift Card. It never expires and can be used on anything in our… [more]

Specialized Women's BG Sport Gloves
$24.99

Add top comfort to your rides with Specialized's Women's BG Sport Gloves. They boast Specialized's Body Geometry padding that soaks up road and trail vibrations, while… [more]

Giant Cyclotron Auto II Trainer
$208.00
$260.00
Product Rating
 
4.0 stars
 (1 Review)

Whether you're spinning easy or simulating a burning climb, Giant's Cyclotron Auto II Trainer provides a real life feel. The smooth, magnetic resistance adjusts… [more]

Haro 200.2
$265.00
$314.99
Product Rating
 
4.0 stars
 (10 Reviews)

You can hit the park, session the street and own the trails with Haro's 200.1. The 200 series starts with a strong steel frame and fork that will hold up to almost all… [more]

 

We're Your Liv Headquarters

Click to view our selection of Liv fitness bikes. See our selection of bicycle accessories! Explore the open road with Liv road bikes.
See our selection of Liv mountain bikes. Get out and ride with Liv's X-Road lineup. See our selection of Liv helmets!
Bring in your old helmet and you saw this and get $10 OFF any in-stock helmet!

Your helmet doesn't have to be an antique to need replacing. Helmets protect the head and brain by compressing to absorb impacts. 

This ability can degrade, so it's best to replace your lid every 3 to 5 years to ensure maximum protection.

Ride safe! Check out our great helmet selection today!

Newton Blackmour State Trail

Newton Blackmour State Trail is a multipurpose trail that accommodates hikers, bikers,

horseback riders and snowmobiles in the winter months.The trail previously extended

between Seymour and Black Creek,and now that the Newton Blackmour State Trail is

completed also connects with Shiocton and New London.Grand Opening August 2nd, 2015.

Try Our FREE Classifieds!


Classifieds, without the paper (or the cost)!

Our FREE online Classified ads service is a fine way to sell your used cycling gear and grow the cash in your piggy bank for the purchase of that next new bike or biking accessory! Give it a try! Also check out all the cool used items!

Giant's Advanced 27.5 Mountain Bikes Are Here!

See our selection of Giant Advanced 27.5 mountain bikes!
Fast, faster, fastest... that's where you're headed with the amazing Giant XTC Advanced 27.5 mountain bike. This carbon hardtail was designed for world-cup racing and you'll love it as you accelerate up climbs, rocket out of corners and float over obstacles with those 27.5-inch wheels. Get a Giant Advanced 27.5 mountain bike and start riding like a pro!
                     Giant Road Bicycles Giant Women's Bikes Giant Bikes
Light, fast and podium-ready, Giant's road bicycles are designed with speed in mind. Whether it's for century rides, racing or fun, check out our cutting-edge Giant road rides soon! Giant’s women’s bicycles are designed around five key features: sizing, geometry, construction, component selection and styling. Come take a test ride and experience a Giant, custom made just for you! Giant makes bicycles for everyone in the family. And it's never too early to get them going on a lifetime of healthy, green and fun habits, like getting around by bike. Check out our great selection soon!

  

Expand Your Riding Horizons!

Expand your road-riding fun with one of our great disc brake-equipped road bikes!
Comfort and control are key to riding varying terrain and cyclocross and road bikes with disc brakes offer just that. Their braking power and modulation give you the confidence to take on the backroads, dirt roads–even trails, and fly on the descents. Check out our sweet selection of disc-brake cross and road bikes and get ready to expand your riding horizons!

Today's Sale Items

Hurry Sizes and Colors Limited!

2012 Bicycles on Sale!

All Marked for Closeout to make room for NEW models

ALL INSTOCK BMX BIKES!
$50 OFF!
1/2 OFF BMX Helmets!(w/purchase of bike)

Giant Bicycles For Family Fun And Fitness!

Start a legacy of health when you bicycle with your family!
Bicycling is a fabulous way to bring the whole family together. Start a legacy of good times and healthy adventure when you purchase a Giant bicycle for yourself or bikes for your whole family! Come into the shop and we'll get you all set up for family fun!

Shop For...

See our bicycles! See our clothing! See our accessories and gear! See our upgrades!
Sale Prices on Instock Bikes! Save Huge on Instock Clothes! Get any bike ready to ride! Check out our Instock wheel selection!

Let's Make A More Bike Friendly Community!

This is a story about how bike friendly Boulder is but it could be a story about how bike friendly our community is. Let’s all vow to ride more and to ask local government to make cycling a bigger part of our transportation budget. Pedal stroke by pedal stroke, we can do this.

Great Deal On Last Year's Bicycles!

We've discounted last year's bicycles—save now! Now's a great time to get a new bicycle and save! All of last year's models are on sale, but only while supplies last. 

Affordable, Professionally Assembled Bicycles And More!

There's nothing like a fun bicycle ride to make your day!
If you're looking for a new bicycle, you're in the right place. Our store is full of affordable bikes and every one is professionally assembled, ready to ride and guaranteed. Browse our online selection here and swing by our store for a test ride!
See our cycling clothing and accessories! See our bicycles! Learn more about our bicycle repairs!
There are certain niceties that make cycling even more fun, like a helmet, an easy-to-use tire pump and a bottle for staying hydrated. Come see our sweet selection and enjoy your ride even more! Whether you want to cruise along beautiful bike paths, ride to work or pedal for fun and exercise, we've got a wide selection of wonderful bicycles and we'll help you find the perfect one! All our bicycles are assembled by professional mechanics and we're here to help with any adjustments you need. Already have a bike? Check out all the services we offer!

Bicycle More This Year!

See our selection of mountain bikes!
Make this year a year to remember by riding more. We guarantee you won't regret it!
See our cycling clothing and accessories! See our bicycles! Learn more about our bicycle repairs!
Bicycling is easier and more fun with the best clothing and accessories. Come see our sweet selection and enjoy your rides even more! From rugged off-road rigs, to light road rockets, to versatile commuters, our wide selection of bikes includes a dream machine for you! No matter what you need done, our expert mechanics are ready to make your bicycle ride perfectly. Have it tuned-up soon!

We'll Fit You Right With Specialized's BG FIT System!

We're proud to offer bicycle fittings using Specialized's comprehensive, accurate and effective BG FIT system. When you're ready, schedule an appointment or just ask and we'll answer all your bike-fit questions! For more information click!

Specials

Giant XTC 27.5 2 - 2014
$1,449.99
$1,699.99
Product Rating
 
4.0 stars
 (1 Review)
Shimano PD-M540 Pedals - 2015
$79.99
$99.99
Product Rating
 
4.0 stars
 (1 Review)
Specialized Tahoe Shoes - 2011
$54.00
$99.99
Product Rating
 
5.0 stars
 (3 Reviews)
Haro 200.2
$265.00
$314.99
Product Rating
 
4.0 stars
 (10 Reviews)
Kurt Kinetic Trainers Rock And Roll With Road Machine Trainer
$499.99
$699.99
Product Rating
 
5.0 stars
 (2 Reviews)
Specialized Sonoma
$43.00
$79.99
Giant GFR C/B
$219.99
$244.99
Product Rating
 
3.0 stars
 (1 Review)
SpinerVals Competition Series Videos
$25.00 - $26.00
$31.99 - $32.99
 
 
Special web site pricing may apply to specific items. 
Please let our sales staff know about the special pricing during in-store check out. 
Thank you.